The difference
Other people tell you. We go in and change it.
An audit hands you a document. Then you either learn WordPress well enough to act on it, or you pay someone else to. That's a second problem dressed up as a solution. Here's what happens instead, on every page in your package:
We research what to target. Real search terms with real volume that your business can realistically win, not the two-word phrases that big companies already own.
We rewrite the page around it. Working with your existing copy, not replacing your voice. If a section is too thin to rank, we expand it.
We write and install the title tag and meta description. In your CMS, not in a spreadsheet for you to copy over.
We fix the heading structure. Most sites have three H1s and no H2s because someone picked headings by font size.
We link your pages to each other. New sites almost never do this, and it's free traffic sitting unused.
We handle the images. Compression and alt text.
We check it's actually indexed. And submit it if it isn't.